You’ve seen it yourself. Even if you aren’t craving the latest Apple gadget, someone you know is. The media provides extensive coverage of each new product and its ensuing pre launch frenzy. How does Apple create such frenzy and sell so many [600,000 or more] units before a product is officially on the market, and do so on almost no advertising budget?  This video from Jeff Walker shows you how:

Jeff Walker Talks about the Iphone Launch

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This entry was posted on June 21, 2010 at 11:47 am. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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